Why Do We Anthropomorphise?

Anthropomorphism is ‘considered as the attribution of human characteristics and the qualities to non-human beings, objects or natural phenomena’. Giving human characteristics to animals and inanimate objects is a natural human trait. Today we find that anthropomorphism is used increasingly in films, cartoons and books aimed towards children. We grew up with Humphrey B Bear,… Continue reading Why Do We Anthropomorphise?



A ‘selfie’ is a self-portrait, typically taken on a smartphone and shared via social media. Selfie’s dominate most social media feeds and can be used for promotion, and to showcase self-identity, worth and mood. Selfies allow us to control and dictate how others view us. As popular as it is, selfie taking has developed quite… Continue reading #SelfieNation